Senior Marketing Communications Specialist
Location: Cairo, Egypt Type of Contract: Individual Contract Duration of Initial Contract: One Year, renewable
Key Responsibilities
Strategic Communications & Brand Management
- Develop and execute marketing communications strategies aligned with dcarbon global’s sustainability mission
- Manage brand positioning and messaging across all channels
- Create compelling narratives around sustainability, ESG, and climate change for diverse audiences
- Monitor brand health and provide data-driven recommendations
Content Development & Thought Leadership
- Create high-quality content: white papers, case studies, blog posts, reports, newsletters, and presentations
- Develop thought leadership content for CEO and senior team
- Translate complex sustainability concepts (GRI, TCFD, IFRS S1/S2, EPD, SDGs) into accessible content
- Manage editorial calendar and content workflow
Digital Marketing & Communications
- Oversee website, LinkedIn, and social media platforms
- Drive digital campaigns for awareness, leads, and engagement
- Manage SEO/SEM strategies
- Analyze metrics and optimize campaigns
Stakeholder Engagement & Public Relations
- Build relationships with media and industry publications
- Coordinate press releases and media interviews
- Manage communications for announcements, partnerships, and client success stories
Marketing Campaigns & Events
- Design integrated marketing campaigns for services and training programs
- Support event marketing for conferences and workshops
- Develop promotional materials and presentations
- Coordinate participation in industry forums
Crisis & Sensitive Communication
- Support in managing crisis communications, ensuring professional, timely, and sensitive responses to reputational challenges.
- Anticipate potential communication risks and advise leadership on proactive strategies.
Qualifications
• Bachelor’s degree in Communications, Journalism, Marketing, or related field (Master’s preferred).
• 4 – 6 years of proven experience in communications, preferably within sustainability, consultancy, or corporate environments.
• Strong expertise in sustainability/ESG communication and stakeholder engagement.
• Exceptional writing, editing, and storytelling skills in English (Arabic/French is a plus).
• Experience in managing media relations and executing digital/social media campaigns.
• Strong leadership and project management skills with experience supervising teams.
• Ability to manage multiple priorities and work under tight deadlines.